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Keyword not relevant? Perfect keyword!!!! RRS feed

  • Question

  • Hi,

    I've had my most relevant keywords rejected.
    For examply, 'magic shop'.

    My site is a magic shop, with 'magic shop' in it's main page title, in the H1 header tag and in bold.
    In fact, the page is optimized for that keyphrase! But MSN think's it's note relevant!!!!!!

    Also rejected was 'magic shops'

    The ad leads to the main page too.

    Can you please help?

    Thursday, October 18, 2007 5:30 PM

All replies

  • Hi there,

    Please contact adCenter Support and they will be able to help you appeal your keyword rejections if they were mistakenly rejected. You can either call or email them; the contact info is on the following pages:

     

    U.S. English -- https://support.adcenter.msn.com/contactus.aspx?productkey=Adcenterss&locale=en-us

    U.K. English -- https://support.adcenter.msn.com/contactus.aspx?productkey=Adcenterss&locale=en-gb

    Canada English -- https://support.adcenter.msn.com/contactus.aspx?productkey=Adcenterss&locale=en-ca

    Canada French -- https://support.adcenter.msn.com/contactus.aspx?productkey=Adcenterss&locale=fr-ca

    France French -- https://support.adcenter.msn.com/contactus.aspx?productkey=Adcenterss&locale=fr-fr

    Singapore English -- https://support.adcenter.msn.com/contactus.aspx?productkey=Adcenterss&locale=en-sg

     

    Thanks,

    Carolyn

    Thursday, October 18, 2007 5:38 PM
  •  

    So carolyn ,

     

    i see that you are the mod on this forum. And as a mod and representive of microsoft adcenter. what is microsoft doing about this reocurring issue being mentioned in this forum and many others about keywords that are TOTALLY relevant being disapproved.. is it being looked into or is it being largely ignored.


     

     

     

     

     

     Carolyn- MSFT wrote:

    Hi there,

    Please contact adCenter Support and they will be able to help you appeal your keyword rejections if they were mistakenly rejected. You can either call or email them; the contact info is on the following pages:

     

    U.S. English -- https://support.adcenter.msn.com/contactus.aspx?productkey=Adcenterss&locale=en-us

    U.K. English -- https://support.adcenter.msn.com/contactus.aspx?productkey=Adcenterss&locale=en-gb

    Canada English -- https://support.adcenter.msn.com/contactus.aspx?productkey=Adcenterss&locale=en-ca

    Canada French -- https://support.adcenter.msn.com/contactus.aspx?productkey=Adcenterss&locale=fr-ca

    France French -- https://support.adcenter.msn.com/contactus.aspx?productkey=Adcenterss&locale=fr-fr

    Singapore English -- https://support.adcenter.msn.com/contactus.aspx?productkey=Adcenterss&locale=en-sg

     

    Thanks,

    Carolyn

    Saturday, October 20, 2007 2:38 AM
  • That's an interesting problem - I wonder if there's a list of inoffensive phrases which are going to be rejected regardless of the site because of having a scond meaning, in this case saying a "magic shop" which in some parts of England would be the same as saying a great or wonderful shop.
    Sunday, October 21, 2007 11:06 PM
  • I dont think there is a list of inoffensive phrases but i do know that the msn craweller is very particular about keywords on a page. IF the keyword targeted is not in the copy or meta tags then it probably get rejected

     

    Sunday, October 21, 2007 11:12 PM
  • *UPDATE*

    I was told by Microsoft that they'd initiate an appeal on my behalf and it would be reviewed.

    The keywords have been rejected again, and more.
    Now my company name also has been rejected (Wizmo Magic)!!!

    For the record, My META tags contain 'wizmo magic' and 'magic shop', as does my title tag, my H1 tag and also general page content.

    I'm regretting the day I signed up for Adcenter, looks like I'll be sticking with good old Adwords!

    Good job, Microsoft!

    If you get this fixed soon, for good I'll consider giving you a third chance Big Smile
    Monday, October 22, 2007 9:58 AM
  •  

    I totally understand the fustration your going through...i am having the same stress.. i get daily emails saying that keywords are being disapproved...i dont know how much longer i can put up with this bull ***....is anyone from microsoft actaully taking any note of this...
    Monday, October 22, 2007 5:28 PM
  • Hi there,

     

    Thanks for the feedback. I wanted to let you know, some of our big focus areas this year include making adCenter simpler, transparent and high quality. And in terms of the adCenter editorial process alone, we’ve made a number of enhancements to help improve your overall experience over the last several months, and will continue to make improvements going forward.

     

    RE: the relevancy check -- there are a number of reasons why keywords can get rejected by adCenter tools and editors, including forbidden keywords, use of exclusive keywords, trademarked keywords, keywords that violate editorial policy, or keywords that have no relevance to the landing page for your advertisement. 

     

    Keeping in mind that our editorial & content guidelines may differ slightly from other search engines, the best way to troubleshoot these issues is to reach out to our support team (see links above in this thread) for assistance.  We’re happy to take a look, help you resolve outstanding issues, and give you tips to improve your adCenter experience.  Also, you can review some of our best practices for creating successful landing page content and ad copy:

     

    Write Ad Copy that Resonates with Your Target Audience

     

    Hey, good looking! How to write beautiful adCenter ads...

     

    I hope that helps.

     

    --Carolyn

    Tuesday, October 23, 2007 5:50 PM
  • RE: the relevancy check -- there are a number of reasons why keywords can get rejected by adCenter tools and editors, including forbidden keywords, use of exclusive keywords, trademarked keywords, keywords that violate editorial policy, or keywords that have no relevance to the landing page for your advertisement.

    Well, it didn't meet any of those criteria. If you'd taken 5 seconds to look into it, maybe you'd have noticed that.
    Also, please don't insult my intelligence with links to info on improving my landing pages. My landing pages are very keyword optimized. Again, if you'd taken 5 seconds to look, you'd see no problem there.

    My account was finally reviewed yesterday and the keywords were approved.
    I received a courtesy phonecall from Microsoft, checking everything was OK. Excellent customer service, it's just a shame it took a week to look into a simple problem.

    I'm very happy with my CTR and CPC so far, although it's very early days yet. Your system seems to work well, just fix the keyword rejection bit and I'll likely stick around to spend some money!


    Friday, October 26, 2007 1:40 PM
  •  

    regarding your comment on relevancy.

     

    " including forbidden keywords, use of exclusive keywords, trademarked keywords, keywords that violate editorial policy, or keywords that have no relevance to the landing page for your advertisement. "

     

     

    Now most of those points are not the problem., they are understandable and reasonable.. what is the problem is relevant keywords being rejected. ..

     

     

     

    Sunday, October 28, 2007 11:25 PM
  • They've done it again!

    This ad is for an image editing app, which can be downloaded:

    Reasons for disapproved keywords:
    image editing app
    • Forbidden characters - Style guidelines
    image editing app download
    • Forbidden characters - Style guidelines
    buy image editing app
    • Forbidden characters - Style guidelines
    image editor
    • Forbidden characters - Style guidelines
    image editor download
    • Forbidden characters - Style guidelines

    What really takes the p*ss is that I recently got an email from MSN boasting all the new features in adcenter.
    HOW ABOUT MAKING THE DAMN THING WORK????
    Thursday, November 1, 2007 9:58 AM
  •  

    I find this problem as well! Many of my best keywords are always rejected! Allot of my best written ads have also been rejected. I understand that you guys want to create a high quality place and give the surfer a good experience. But do you think that when the common Joe is doing a search, that he really is sticking to using proper "so called keywords" to find what he's looking for?The system here is too rigid and straight laced. Also the restrictions on what you can put in an ad, really does kill originality and flare. Every ad looks the same here! If I was searching for something, I would not be tempted to click on any of the ads, as nothing shines through.You should be making the whole experience unique, even the ads should be fun just to see. I just don't understand why any business activity anywhere you go, is always sooooo serious. Serious equals boring which equals no sale! Be the maverick, change the way you do things, people will eat you up if you do!
    Saturday, March 8, 2008 7:34 PM