"The tools shown on the adlabs website are not yet in production; they are demos or prototypes of tools that we might include as production adCenter tools in the future. Additionally, the tools do not provide or display conclusive results; rather, they are designed ro produce anecdotal information that might indicate a trend or behavior that seems pertinent to an individual advertiser. Finally, the information and results persented here are based on a sampling of real audience data, and are designed only to demonstrate a proof of concept."