Hi Harvey specter,
Here are a few interesting stories on how companies are using IOT:
https://www.microsoft.com/en-us/internet-of-things/customer-stories
A noteworthy example from the above link is how Farmers improve management and crop yields with IoT. Farmers deploy remote weather stations and telematics devices on a their land and equipment. These devices
transmit data to Azure IoT Hub, where it is analyzed using artificial intelligence and machine learning algorithms. With the insights, farmers can more easily monitor soil conditions and environmental variables like wind direction and precipitation levels.
And with access to real-time data, they can fine-tune variables such as the best variant of seed to plant, or the type and amount of fertilizer to use in a particular field or field quadrant, based on current nutrient levels.
Hope this helped.