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Budget Pause? RRS feed

  • Question

  • I have no idea how this system is designed. My campaign shows status "Budget Pause". but I got only 1 click this month and obviously my monthly budget is more than that. and I choose "Spend budget until depleted", which I think it should use all the budget for this month. right?

     

    BTW, I sign up this throught godaddy.com, and I use a 25 dollars coupon.  it accepted the code but I can't find anywhere indicate that I have 25 dollars balance. I wrote email to them and they just told me it's already there. Is is normal. Do you guys have the some problem I have? Thanks!

     

     

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    Amazon Price Watch

    NukePrice.com

    Sunday, July 22, 2007 8:39 PM

Answers

  • During the first month of any campaign on adCenter, "Prorating"

    occurs. During the first month of campaign creation the budget

    (IE: $100) is what it appears to be (it's $100 to be "spread across

    the month" or $100 "spend until depleted"), though only when the

    campaign is created on the first day of the month. If the campaign is

    created on the 15th, then the $100 appears to adCenter software

    as $50 and your $0.75 bid is walking a tightrope, don't be surprised if

    the campaign/s goes into budget pause. What if you create a campaign

    on the 27th of the month?

     

    Solution: You can tempoarily set the budget to "spend until depleted" and

    the budget will recalculate a daily spend every midnight based

    on your origional $100, as though we are spreading across the

    remainder of the month. Or you can increase your budget such

    that it works-around the temporary prorating, this allows you to set

    budget to "spread across the month", then reset your budget to $100

    on the first day of the new month. This phenomena only occurs during the

    first month of campaign creation, so a rule of thumb could be to

    double or triple your budget (keeping an eye on spend) and let it

    run until the first of the new month, then reduce the budget to your

    origional intent, the budget runs as usual. 

     

    Also, your $25 promo should be under the Accounts & Billing tab > Billing tab.

    Look on the bottom of the page, promo amount will be on the left,

    spend will be on the right.

     

    Hope this helps.

     

     

     

    Monday, July 23, 2007 1:14 PM

All replies

  • During the first month of any campaign on adCenter, "Prorating"

    occurs. During the first month of campaign creation the budget

    (IE: $100) is what it appears to be (it's $100 to be "spread across

    the month" or $100 "spend until depleted"), though only when the

    campaign is created on the first day of the month. If the campaign is

    created on the 15th, then the $100 appears to adCenter software

    as $50 and your $0.75 bid is walking a tightrope, don't be surprised if

    the campaign/s goes into budget pause. What if you create a campaign

    on the 27th of the month?

     

    Solution: You can tempoarily set the budget to "spend until depleted" and

    the budget will recalculate a daily spend every midnight based

    on your origional $100, as though we are spreading across the

    remainder of the month. Or you can increase your budget such

    that it works-around the temporary prorating, this allows you to set

    budget to "spread across the month", then reset your budget to $100

    on the first day of the new month. This phenomena only occurs during the

    first month of campaign creation, so a rule of thumb could be to

    double or triple your budget (keeping an eye on spend) and let it

    run until the first of the new month, then reduce the budget to your

    origional intent, the budget runs as usual. 

     

    Also, your $25 promo should be under the Accounts & Billing tab > Billing tab.

    Look on the bottom of the page, promo amount will be on the left,

    spend will be on the right.

     

    Hope this helps.

     

     

     

    Monday, July 23, 2007 1:14 PM
  • Thank you very much!

     

    Tuesday, July 24, 2007 4:53 AM
  • I've tried all these methods, but my ad still won't resume. What am I doing wrong?

    Monday, February 18, 2008 9:44 PM
  • The "Budget Pause" needs to be addressed before the "Pause".

    Just increase the budget high enough to take it off budget pause.

    Then ensure you "resume" (actions>resume); processing time is 2-3 hours.

    Cheers

    Tuesday, February 19, 2008 2:26 PM